Transportation of freight containing foodstuffs is often carried out across great distances by road and rail. There is a craziness that exists to supply the huge supermarket chains with produce up and down the country from massive Kevin White Jersey , centralized farms. This is a practice that makes no sense. In a country such as the United States, there is ample farmland the length and breadth of the country with the means to grow most staple crops anywhere in the country. Yet a farm in one part of the country will produce crops that are transported by truck via road or train via rail to a supermarket hundreds of miles away. It happens every single day.


Most consumers have no idea where their food comes from, and quite frankly most of them don't care. If it’s on the supermarket shelves at the same price they bought if for last week Cody Whitehair Jersey , then that's good enough for them. Well, it’s not good enough if that freight of carrots spent all night on the road being transported from a farm several hundred miles away, when there is a perfectly good farm that also grows carrots twenty miles in the other direction. The ludicrous part of it is that the farm 20 miles away is probably supplying a different supermarket 300 miles away! Why is this?


Supermarket company buyers have a set list of farms where they source their goods from. Doesn't matter how far away it may be from some of their outlets if they're spread across the country Leonard Floyd Jersey , as is often the case. So a farm that may be 20 miles away from the first supermarket outlet will transport carrots or cabbages to that outlet and also to all the other outlets across the country, because they have an exclusive contract with that particular supermarket chain.


This practise may seem simple and logistically centralized, but it costs not just money to transport the freight of carrots and cabbages across the country Bennie Fowler III Jersey , but it also costs in truck fuel usage and the pollution it causes. Not to mention that while the carrots may be fresh when they arrive at the first supermarket on the route, by the time they get to the last one, they're a day older.


The solution to this transportation craziness is obvious. That is to supply each supermarket with the bulk of its fresh produce from a local farm that diversifies to produce a wide range of food crops. That cuts down to the minimum any transportation costs and time. It cuts pollution and also ensures that the produce reaches the store while it is still fresh.


Will that happen? Well Allen Robinson II Jersey , in the case of some smaller store chains, they are seeing the light and adopting exactly this principal. But it’s still only on a very small scale compared to the mighty supermarket chains that continue to waste trucking fuel and money to keep up the pressure on their stranglehold on the food industry.


However, people can make a difference. Already Eddie Jackson Jersey , we've seen more organic produce in supermarkets than we did a decade ago because consumers started to demand it. If more consumers voiced their dislike of the way food is unnecessarily transported across vast distances when it can just as easily be sourced locally, then the supermarkets will bend to the power of a big voice of a large group of consumers. To sway the big supermarkets, it'll probably take voices in their millions. Bit it can happen. Enough people just have to want it to happen badly enough and they can make it happen.
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